Post by account_disabled on Feb 20, 2024 5:58:50 GMT
Many of these are more geared towards business-to-consumer (B2C), like age or gender. However, there are several other categories that you can use to target prospects using criteria that are much more relevant to B2B advertising. These are: Job title Recent new job Employer Imagine being able to target everybody with the job title of buyer or operations manager with your ads. This feature gives you a direct line to B2B decision makers. That is key to ensuring you get the most out of your Facebook ad spending. 3. Retarget Your Prospects Facebook is great for customer acquisition and lead generation.
It also works quite well for retargeting prospects. who have already looked into your products or services but haven’t taken any action just yet. Facebook retargeting allows you to reach Uruguay Mobile Number List those prospects again and get them to go back to your site for a second look. You can do this with the custom audience feature on Facebook as well. In this case, you will select audience members who have previously gone to a specific web address (URL). This URL can be your company home page, a product page, or one of your landing pages.
Using this feature allows Facebook to target people who have clicked on your pages but not answered your CTA. Here are the steps to follow once you enter the Facebook ads manager: Go to “Audience” Select “Create Custom Audience” Go to “Under Website Traffic” Select “People Visiting Specific Pages” Navigate to “Visited Page” Customize the details to match the URL you want Click or tap “Create” There is one more thing to do. You have to add the Facebook pixel to the code behind the web pages you have selected.
It also works quite well for retargeting prospects. who have already looked into your products or services but haven’t taken any action just yet. Facebook retargeting allows you to reach Uruguay Mobile Number List those prospects again and get them to go back to your site for a second look. You can do this with the custom audience feature on Facebook as well. In this case, you will select audience members who have previously gone to a specific web address (URL). This URL can be your company home page, a product page, or one of your landing pages.
Using this feature allows Facebook to target people who have clicked on your pages but not answered your CTA. Here are the steps to follow once you enter the Facebook ads manager: Go to “Audience” Select “Create Custom Audience” Go to “Under Website Traffic” Select “People Visiting Specific Pages” Navigate to “Visited Page” Customize the details to match the URL you want Click or tap “Create” There is one more thing to do. You have to add the Facebook pixel to the code behind the web pages you have selected.